So I am looking at some options for EYPs technolgy platform at the moment as well as some of the social networking tools that are out there. A few of the bits and pieces that we are looking at include Kickapps and Webjam. With a group like EYP, we will always try and use the latest social media tools, including Facebook, LinkedIN, Twitter and Viadeo. These are all great, but there are drawbacks – particularly wtih Facebook and LinkedIN… Facebook groups become problematic once you have over 1,200 members as you aren’t allowed to invite all your members to events, LinkedIN groups do not provide massive options for communicating with members (although recently this has improved) and neither is particularly useful in getting a good handle on who your members are – which is incredibly important when chatting with prospective sponsors and the like. We have around 7,000 members already, so we need something that can deal with a reasonable sized audience!
About one year ago or so on Gigaom (I think), there was a fantastic overview of social networking platforms including Kickapps which proved immensely useful for a consulting gig I did – hopefully a new overview of similar quality will come out soon which will make our job easier in finding the right thing to use. There was a great quote from Om Malik in Feb 2007 that said “It is time to start thinking beyond the web-page paradigm, and think of social networking as part of a larger “experience,” one that starts to blend the best of online and offline worlds.” In our case, we are seeking a good online presence to work alongside an already powerful offlne presence to build a really compelling proposition for our members. Of course, it is made more complex by the fact that many people are joined up on multiple social networks. Thus an important aspect of this going forward is to see whether our platform can easily integrate with other tools – I know for example that with KickApps, we can have widgets for WordPress and Twitter.
I have finally got to the end of my love affair with Windows Mobile… and particularly difficulties with synchronising to Outlook once you have too many contacts or too much going on. I recently won an iPhone courtesy of Handy Group, a cool mobile payment company, and so am going to finally pick it up this week. It will be interesting to see what it is like to use it (and I expect my dad to make some rude comments about getting a Mac device)…
And here is a happy snap from EYP‘s last event:)
EYP held our event last night at the Kensington Roof Gardens – a truly spectacular venue. It was quite strange to be in a garden on the top of a building, but fantastic regardless. I hope it isn’t the last time I go there!
GoLow also got mentioned in Greenbang’s list of top environmental start ups in the UK, so it was great to get that recognition for all the work that has gone on. To read the whole report, just click here.
So I finally did my first ever radio interview today, although it won’t go on air for about three weeks. It was to promote GoLow and an event that is being run by EYP. The radio station is Passion for the Planet and they will be one of our media partners for our October EYP event, which is focused on environmental issues. We will be fortunate to have Dan Ilett from Greenbang as a moderator for our panel discussion which is shaping up to have some really interesting participants.
I think EYP is starting to mature in terms of some of the events that we are doing. Our next event is at the Kensington Roof Gardens, owned by Sir Richard Branson, and is almost fully subcribed after a few days of bookings being open. Our October event is looking really cool, and in November we are planning to do a massive speed networking in London in partnership with Make Your Mark for Global Enterprise Week. And we have some goodies lined up for next year.
A gluton for punishment, I have set up a more formal business GoLow blog – so now I really can’t be too slack with posting.
And finally, I really liked reading about the recently completed operation in Afghanistan where several thousand soldiers got involved in delivering a turbine to a key power station. Providing basic services to locals in such conditions can be quite a challenge but is so unbelievably valuable.