Well, I’ve had a big few weeks so apologies for not blogging for a while.
We’re now two months into our beta with Carbon Voyage. It has been interesting, and we are learning a lot, which I guess is one of the important parts of launching a new service. We have a very iterative process that we use with building our technology and propositions. I guess from my perspective that this is very similar to something taught in the military called the Boyd Cycle (also known as the OODA loop – Observe, Orient, Decide, Act). This was originally constructed by looking at aerial dogfights in Korea between MiGs and the USA Air Force. Fundamentally (from my perspective), it is about being very proactive in dealing with what the competitive landscape looks like and what customer feedback is. Our ability to iterate quickly will be a a key contributor to our success as a business.
I’ve also started doing some videos for the business. I was interviewed by Hugh Mason from Pembridge LLP for a video that is being compiled that talks about the Gateway to Investment Program. This week, Dan Ilett from Greenbang and I have started a weekly video talking about what it’s like to run a startup at the moment which you can see below. Dan hase just launched a new company called Clean Analysis, which researches cleantech companies, technologies, legislation and services and how they fit into a vision of sustainable practices in 2020.